Gender differences have been known to play a role in infidelity, and the stereotypes that come with it. So why do people cheat? This research was conducted to provide accurate understanding of why infidelity occurs and how it can be detrimental to relationships. In a study conducted by Jeanfreau, Jurich, and Mong (2014), showed that women who have cheated on their husbands were not shown much quality time, physical attention, or affection. The act of infidelity was caused by their own unhappiness. However, it has been shown that men commit their acts of infidelity due to physical attraction. This research has connected the dots in infidelity in heterosexual relationships, however, there is no physical proof that this research can support homosexual and bisexual relationships due to the lack of evidence linked in this research.