A model of sporting event tourism as economic development
Sport, Business and Management: An International Journal
Sports, Tourism, Economic development, Destination marketing, Sport management
Business Administration, Management, and Operations | Marketing
– The purpose of this paper is to present a moderated model of sport tourism as an economic development generator from a destination marketing perspective. The model takes into account the differing roles of sport tourism segments on the relationship between motivators of sport tourism and destinations outcomes.
– This conceptual paper presents a framework for explaining the differential impact of factors that influence sport tourism based on the tourist segment attracted to the destination.
– The proposed model, supported by extant literature, presents sport tourist types as moderating a variety of influencing factors that determine sport tourists’ interest in visiting a destination and the resulting economic impact on a destination.
– Practical implications are discussed for managing and marketing destination‐specific factors to appeal to different segments of the sport tourism market in order to maximize the economic impact of sport tourism.
– This conceptual model provides a contribution to tourism researchers by providing a comprehensive view of the complex nature of the factors that influence destination choice for different types of sports tourists and the possible economic outcomes that can result.
Roche, Sarah; Joseph, Mathew; and Spake, Deborah F. (2013). A model of sporting event tourism as economic development. Sport, Business and Management: An International Journal 3(2), 147-157. doi: 10.1108/20426781311325078 Retrieved from http://digitalcommons.kent.edu/mrktentrpubs/4